VLECHA X
First logo studies for a bike frame company.

2012
Amsterdam, The Netherlands

The name VLECHA is a word play where the Dutch "V", because of its phonetics, is used instead of theĀ  "F" in the Portuguese word "FLECHA" that means arrow.
This logo and its variations or alternatives were projected for more modern and urban bicycles styles.
Project dropped because this was not what the client was looking for.
Back to Top